Just when you thought it was safe to go back into the IT jargon waters, here comes another new buzzword to boggle your mind. In this case, however, the term is fairly straightforward and almost user friendly. If you’ve been hearing the term around the office and have been nodding sagely while secretly having not […]

A very smart man named Seth Godin once said that it takes three to five years to become an overnight success. There’s a lot of truth to that. In terms of your web based presence, getting even a single piece of your content to go viral is your ticket to success. Just don’t expect it […]

If you’re not analyzing and studying your competition, then you’re probably giving away a powerful strategic weapon, because odds are they’re analyzing and studying you. You’d be amazed at how few small to mid-sized companies actually do rigorous competitor analysis. It’s well worth the effort, but the reality is that many smaller businesses can’t readily […]

The more things change, the more they stay the same. This is a story we hear repeated far too often in the press. A company, or in this case, a non-profit, seemed to believe itself to be immune from hacking because it’s performing a worthy mission. Under the misguided belief that nobody would hack them […]

Business travel is a fact of life for many of us. Some people dread it, others love it, most of us simply endure it. Here are some ways to make it cheaper, more effective and more endurable. Booking Flights And Accommodation When you are searching for those bargain flights online, remember to browse privately or […]